As a makeup artist, your Instagram Stories are your digital portfolio. Whether you’re sharing a fresh beat, a dramatic transformation, or a peek behind the brush, the right template makes your work pop. We’ve curated 10 aesthetic makeup artist story templates that balance beauty with functionality—each chosen because it highlights your artistry without clutter. From sleek product shots to client love notes, these designs let your talent shine.
Glam Mirror Selfie Template
Nothing says ‘makeup artist’ like a well-lit mirror selfie. This template frames your shot with a soft, feminine border and space for a lip color or product tag. Use it for that perfect red lip or cut crease. It’s a staple for any aesthetic blogger instagram story template collection.

Before & After Collage
Show off your skills with a split-screen before-and-after. This template lets you drag two photos into place, with a chic divider line and a ‘Swipe to see the glow up’ call-to-action. Perfect for transforming a bare face into a full glam look.

Product Flat Lay Template
When you launch a new palette or lip kit, a flat lay tells the story. This template includes circular cutouts for product shots and a text zone for the shade name. It’s minimal yet impactful, and it works beautifully for an aesthetic lifestyle blogger story routine.

Tutorial Step-by-Step
Break down your signature eye look into 3–4 steps. Each step gets its own numbered box with a small photo and a brief tip. This template is great for both Stories and carousels, and it’s a smart tool for any aesthetic instagram story template for influencer strategy.

Client Testimonial Template
Let your work speak for itself—pair a stunning after photo with a glowing quote from your client. This template has a elegant serif font zone for the testimonial and a small icon for the rating stars. It builds trust instantly, especially when you use an elegant aesthetic instagram story template style.

Brush Cleanup BTS
Behind-the-scenes content is gold. This template shows a top-down view of your workspace with brushes, sponges, and a messy palette. Add a ‘Real artists make messes’ caption. It’s raw, relatable, and perfect for connecting with fellow creatives.

Makeup Palette Swatch Template
Swatching on your arm or a paper? This template provides labeled slots for each shade. List the palette name at the top and swatch photos below. It’s clean and lets the colors do the talking.

Get Ready With Me Template
Take followers through your routine with a day-in-the-life layout. This template has a timeline-style design: breakfast, skincare, base, eyes, lips. Each slot holds a small image or icon. It’s playful and highly engaging.

Pro Tips Carousel
Share your expertise with a multi-slide carousel. Each slide has a numbered tip (e.g., ‘1. Always prime before foundation’) with a soft gradient background. Use this to establish authority and educate your audience. It pairs well with a grunge aesthetic story template if you’re into alternative styles.

Price List Template
Make it easy for clients to book. This template lists your services (bridal, editorial, lessons) with clean price tags. Include a ‘Book Now’ button sticker. It’s direct and professional, and it works as a standalone template in your lineup.

These 10 aesthetic makeup artist story templates cover every angle of your work—from glam selfies to client love notes. Whether you lean minimalist or vibrant, each design helps you tell your story with style. Customize them with your brand colors and start creating stories that wow.